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Privacy Policy

Overview
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Last Updated on: 3/15/24.

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Ritchie Revival (the “Company,” “we,” or “us”) respects your privacy and is committed to protecting it through our compliance with this policy. This policy describes the types of information we may collect from you and our practices for collecting, maintaining, protecting, using, and disclosing that information.

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This policy applies to personal information that we collect:

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  • Through our website, www.RitchieRevival.com (the “Website”).

  • In email, text, chat, and other electronic messages between you and Ritchie Revival.

  • In person, over the phone, in writing, or through the mail.

  • When you interact with our advertising and applications on or through third-party websites and services (if those applications or advertising include links to this policy).

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It does not apply to personal information:

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  • Collected by any third party (such as social media platforms), which includes any third-party application or content (for example, advertising) that may link to or be accessible from or on the Website.

  • Pertaining to employees, job applicants, or independent contractors.

  • About entities or individuals with whom we only have a business-to-business (“B2B”) relationship.

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Please read this policy to carefully understand our practices regarding the collection, treatment, and use of your personal information. If you do not agree with our policies and practices, you should not use our Website. By accessing or using the Website, you accept and agree to be bound and abide by this Privacy Policy and our Terms of Use. You should periodically review this Privacy Policy because it may change from time to time. By continuing to use the Website, you agree to be bound by such changes.

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Information we may collect about you

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We collect several types of information from and about users of our Website, including information:

  • That personally identifies you in particular, or that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household (“personal information”), such as name, mailing address, email address, telephone number, employer, and job title.  Personal information does not include publicly available information from government records or deidentified or aggregated consumer information.

  • That is about you but (individually) does not identify you.

  • Your payment information, when you make a purchase or place an order through our Website or in person.

  • About your internet connection, the equipment you use to access our Website, and usage details (such as the pages of the Website you visit, the time of your visit, and the time spent on those pages).

  • About your location when you access and use our Website.

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How we collect information
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We collect this information:

  • Directly from you (for example, from forms you complete or products and services that you purchase).

  • Automatically as you navigate through the Website.  Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies.

  • When you enable location services on your device.

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Information you provide to us
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The personal information you provide to us may include:

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  • Information that you provide by filling in forms in our Website. This includes information provided at the time of registering to use our Website, subscribing to our newsletters and communications, posting material, or requesting further services or additional information. We may also ask you for information when you enter a contest or promotion sponsored by us and when you report a problem with our Website.  Personal information you provide directly to us may include:

  • First and last name

  • Email address

  • Phone number

  • Address

  • Payment Information

  • Records and copies of your correspondence (including name, email addresses, or other contact information) if you contact us.

  • Your responses to surveys that we may ask you to complete for research purposes.

  • Details of transactions you carry out though our Website and in person for the fulfillment of your orders. You may also be required to provide payment information before placing an order through our Website.

  • Your search queries on the Website.

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You may also provide information to be published or displayed (“posted”) on public areas of the Website or transmitted to other users of the Website or third parties (“user contributions”). Your user contributions are posted on and transmitted to others at your own risk. We cannot control the actions of other users on the Website with whom you may choose to share your user contributions. Therefore, we cannot and do not guarantee that your user contributions will not be viewed by unauthorized persons.

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Information we collect through automatic data collection technologies

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As you navigate and interact with our Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

  • Details of your visits to our Website, including traffic data (including the site you access the Website from), location data, logs, and other communication data and the resources that you access and use on the Website.

  • Information about your device (including any mobile device), computer, and internet connection, including model, brand, device date, IP address, operating system, mobile network, and browser type.

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The information we collect automatically includes personal information. It helps us improve our Website and deliver a better more personalized service to you by enabling us to:

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  • Estimate our audience size and usage patterns.

  • Store information about your preferences, allowing us to customize our Website according to your individual interest.

  • Speed up your searches.

  • Recognize you when you return to our Website.

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The technologies we use for this automatic data collection may include:

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  • Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website.

  • Flash cookies. Certain features of our Website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our Website. Flash cookies are not managed by the same browser settings as are used for browser cookies.

  • Web beacons. Pages of the Website and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).

  • Advertising and marketing pixels.  We may use advertising and marketing pixels for remarketing and conversion tracking purposes.  The specific pixels and/or tags that we may use include but are not necessarily limited to:  Meta/Facebook Ads Pixel, Google Ads Tag, and Bing Ads Tag.

  • Session replay tools.  We may use session replay tools to better understand our users’ needs and to optimize this service and experience. Session replay helps us better understand our users’ experience, including how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.  Some session replay tools may allow us to visually represent where users click, move, and scroll on our Website.  This type of technology enables us to build and maintain our Website with user feedback. Session replay tools may use cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device's IP address, device screen size, device type (unique device identifiers), browser information, geographic location, and the preferred language used to display our website.

  • Google Analytics. We use Google Analytics to optimize our Website based on the traffic we receive and assist with marketing. To learn more about Google Analytics, including options for opting out and/or managing the ads you may see online please visit: www.google.com/policies/privacy/partners. Additional information regarding online advertising is available at: https://www.networkadvertising.org/understanding-online-advertising/what-are-my-options. To learn more about targeted advertising and the choices available to you, visit Webchoices:  Digital Advertising Alliance’s Consumer Choice Tool for Web US.

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Third party use of cookies and other tracking technologies
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Some content or applications, including advertisements, on the Website are operated by third parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies (alone or in conjunction with web beacons or other tracking technologies) to collect information about you when you use our Website. The information they collect may be associated with your personal information or they may collect information about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

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How we use your information

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We use information that we collect about you or that you provide to us, including any personal information:

  • To present our Website and its contents to you.

  • To provide you with information, products, or services that you request from us.

  • To fulfill any other purpose for which you provide it.

  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.

  • To notify you about changes to our Website or any products or services we offer or provide through it.

  • To provide you with recommended products or services.

  • To allow you to participate in interactive features on the Website.

  • In any other way we may describe when you provide the information.

  • For any other purpose with your consent.

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Disclosure of your information
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We may disclose aggregated information about our users and information that does not identify any individual. We also may disclose personal information that we collect or you provide:

  • To our subsidiaries, affiliates, and related companies.

  • To our contractors, service providers, and other third parties we use to support our business, including payment processors, and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.

  • To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Ritchie Revival's assets, whether as a going concern or as part of a bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our Website users is among the assets transferred.

  • To fulfill the purpose for which you provide it.

  • For any other purpose disclosed by us when you provide the information.

  • With your consent.

We may also disclose your personal information:

  • To comply with any court order, law, or legal process, including to respond to any government or regulatory request.

  • To enforce or apply our Terms of Use and other agreements, including for billing and collection purposes.

  • If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Ritchie Revival, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

We may “sell” personal information, as that term is interpreted under certain state laws.

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Choices about how we use and disclose your information

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We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

  • Tracking technologies and advertising. You can set your browser to refuse all or some browser cookies or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of the Website may then be inaccessible or not function properly.

  • Targeted advertising. We use remarketing services to advertise on third-party websites to you after you have visited our Website. We and our third-party vendors use cookies (either alone or in conjunction with web beacons or other tracking technologies) to collect information about you to inform, optimize, and serve ads based on your past visits to our Website. This collected information may be associated with your personal information and may also be about your online activities over time and across different websites and other online services.

  • Promotional offers from us. If you do not wish to have your information used by the Company to promote our own or third parties’ products or services, you can opt-out by un-checking the relevant box located on the form on which we collect your personal information (for example, an order form). If we have sent you a promotional email, you may use the “Unsubscribe” link to opt out of future promotional email messages. This opt-out does not apply to information provided to us as a result of a product purchase, warranty registration, product service experience or other transactions.

We do not control the collection or use of your information in connection with third parties’ interest-based advertising. If you have any questions about an advertisement or other targeted content, including how to opt-out of receiving targeted advertising from those parties, you should contact the responsible advertiser directly.

You may also opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website.

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Website analytics services
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We use certain analytics services, such as Google Analytics, to gather information about our site visits. Learn more about Google Analytics, including opting out of Google Analytics.

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Accessing and correcting your information
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You can review and change your personal information by sending us an email at nriley@ritchierevival.com to request access to, correct, or delete any personal information that you have provided to us. If you have an account connected with the Website, we cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

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If you delete your user contributions from the Website, copies of your user contributions may remain viewable in cached and archived pages or might have been copied or stored by other Website users.

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Our policy on “do not track” signals
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Because there is no currently accepted industry standard for recognizing and processing “do not track” signals, our Website currently does not respond to them.  Our Website will respond to “do not track” signals in the future once a technical standard is properly adopted.

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Data security

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We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to us is encrypted and stored on our secure servers behind firewalls.

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The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone, and you acknowledge and agree not to provide any other person with access to the Website or portions of it using your username, password, or other security information. If you share this information with a third party (or authorize a third party to have access to or be linked to your account through any of the Website’s features), that individual will have access to your account and personal information, including, but not limited to, your credit card information. You agree to take responsibility for actions taken by an individual with whom you have shared or authorized access to your account.

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Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

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Transfer of data
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Your personal information may be transferred and maintained on computers located outside of your state, province, country, or other jurisdiction where the data protection laws may differ. If you are located outside of the United States and choose to provide information to us, note that we transfer the data, including, but not limited to, personal information, to the United States and process it there. Your use of the Website and submission of such information represents your consent to our Terms of Use, Privacy Policy, and transfer of personal information. We will take reasonable steps to ensure your personal data is treated securely and is not transferred to an organization or country unless there are reasonable security controls in place.

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Children under the age of 16

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Our Website is not intended for children under the age of 16. No one under the age of 16 may provide any personal information to or on the Website. We do not knowingly collect personal information from children under 16. If you are under 16, do not use or provide any information this Website or through any of its features, register on the Website, make any purchases through the Website, use any interactive or public comment features on the Website, or provide any information about yourself to us, including, but not limited to, your name, address, telephone number, email address, or any screen name or username you may use. If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us at: nriley@ritchierevival.com

Changes to the Privacy Policy

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We will post any changes that we make to our Privacy Policy on this page. If we make material changes on how we treat our users’ personal information, we will notify you through notice on the Website homepage. The date the Privacy Policy was last revised is identified at the top of the page. You are responsible for periodically visiting our Website, Privacy Policy, and Terms of Use to check for any changes. Changes to the Privacy Policy are effective upon posting to the Website.

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Comments and concerns

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All questions or comments about this privacy and our privacy practices should be directed to: nriley@ritchierevival.com or (301) 241-2231.  You may also contact in writing at Ritchie Revival 25009 Lake Wastler Dr, Cascade, MD, 21719

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